← Spotlights

Ready

Ready partnered with Hummingbirds to spotlight its Clean Protein Bars, now available at Target. The campaign captured the in-store discovery moment, from the shelf find to the cart drop, showcasing how this smooth, indulgent bar with real macros and no artificial sweeteners fits seamlessly into everyday routines, from workouts to workdays.

May 2026
•
Ready
•
78 Cities

💪🍫 Ready For More – Clean Protein Bars Just Hit Target 🛒✨

Ready has teamed up with Hummingbirds across 16 creator campaigns to highlight their clean, high-quality performance nutrition through everyday routines and retail partners. From in-store discovery moments spotlighting Clean Protein Bars at Target to showcasing High Protein Bars packed with 20g of protein, 3-4g of fiber, and only 4g of sugar, creators have helped share the Ready mindset of Effort, Progress, and Journey fuel trusted by over 10,000 college athletes to support every step of the journey.

10

creators activated

21

pieces of licensed UGC

253

engagements

4,801

reel views

25.1

hours saved

From URL to IRL

Hummingbirds is a full service creator platform built for retail-ready F&B Brands.

Activate retail-ready creators in 60+ cities at 20+ grocery retailers for launches, resets or seasonal campaigns.

Generate high quality on-brand UGC that’s built for reuse across paid, organic, shopper, and retail channels.

Drive retail momentum without draining your team’s bandwidth

Related Spotlights

Function of Beauty

Beauty

Ethique Beauty

Beauty

Spongellé

Beauty