our story.
What started as a love of sharing things our own backyard in Des Moines, Iowa has turned into 30,000+ others across the U.S. sharing the brands near them they also rave about.
Whether we’re sharing our hair journey by using a new-to-us haircare line at Target or we’re trying out a hot sauce from the grocery store down the street, our community of creators are eager to try and share what’s authentic and fun to them.
And we believe every single person has influence — being part of our community means getting connected to ideas, tools, and trends to make you a better creator and partner to brands of all shapes and sizes.
our mission is to connect people to brands that make their lives better.
people-powered marketing.
We didn’t start Hummingbirds to join the hundreds of other influencer platforms out there. Because we believe everyone has influence, we’re focused on bringing locals together, no matter what size of follower count you have, to try and share experiences in your own backyard.
While most brands look for influencers to share links to online shops, we’re looking for everyday people who are willing to visit their favorite retailer and share that IRL moment of finding a brand and sharing it on social.
Instead of one person expected to drive results for a business, we get 50+ people together to experience and share one brand, collectively reaching hundreds of thousands of everyday people.
WOMEN-FOUNDED
WOMEN-LED
WOMEN-FOUNDED WOMEN-LED
as iowa-based woman founders, we leverage our expertise in community building, local marketing, and scaling tech companies to make a meaningful impact for anyone who engages with hummingbirds.
meet emily.
Emily Steele, has a decade of experience building hyper-local community-based brands and running a successful local marketing agency where she helped her clients implement people-powered marketing.
meet charise.
Charise Flynn, has two decades of experience scaling tech companies, building and leading large distributed teams, and raising venture capital from top-tier investors.
we have built a team of talented individuals who align with our vision of helping local communities thrive and drive the success of our customers, our hummingbirds, and our cities.
old game,
new rules.
Word of mouth marketing has always been the best, most trusted form of marketing. Now, we’re playing by the new rules and creating a path for place-based brands to leverage it quickly and powerfully.