Built for pet-parent trust
Show up where pet parents look for proof: real homes, real reactions, and the shelf where they make the final call.
Designed for real pet retail challenges
Flexible use cases that support pet brands at every stage of retail growth.
Launch With Built-In Trust
New SKUs and recipes get in front of real pet parents first, with reactions and first-bowl moments that earn attention before a shopper ever reaches the aisle.
Earn the Switch
Pet parents rarely change brands on a whim. Activate creators to show real results over time, real ingredient transparency, and real repeat purchases that make switching feel safe.
Stand Out Where It's Crowded
Build a steady, authentic presence across kibble, treats, and wet food so your brand stays top of mind, whether pet parents are comparing at Chewy, Petco, or the pet aisle at Walmart.
Pet Brands Win When:
Real pet parents show the product working in their own home, not a studio
Ingredient transparency and real results turn a curious look into a switched brand
Availability at the retailers pet parents already trust, like Petco, PetSmart, Chewy, and Walmart, seals the decision
Hummingbirds helps pet brands show up naturally in all three.
Dig deeper into how pet brands win at the shelf
Download our free guide to see how everyday creators help pet brands turn real retail moments into demand, with campaigns from The Honest Kitchen, Rare Breed and more.
Content that moves shoppers
Explore creator campaigns designed to build trust, drive
discovery, and influence purchase at retail.
"We're actually seeing product move off the shelf, and that's exactly the kind of proof our retail buyers want to see. The Offers program gives us the chance to meet consumers right where they already spend their time, on social media, and turn that attention into real trial."
Savannah Sambrano
Associate Brand Manager, Milton's
"Our sales team and retail partners kept asking the same thing: what are we actually doing to support them? Hummingbirds was the first partner that let us actually answer that, retailer by retailer."
Halee Sanchez
Sr. Social Media Manager, OLLY
"Hummingbirds is something we can bring straight into a buyer meeting and watch people who have never worked in marketing lean in and ask what it is. Buyers get genuinely curious, and it shows them exactly how much marketing support is behind our products in their stores. That is not something we get from any other part of our marketing mix."
Katelyn Weaver
Marketing and Sales Specialist, Yes! Apples
"Hummingbirds helps us generate authentic creator content at a scale that's difficult to achieve through traditional influencer programs. We activate retailers like Target and Costco while creating content that works across our social channels long after a campaign ends. Offers connects that creator engagement to verified in-store purchases."
Heidi Mika
Director of Influencer Marketing, Banza
"Hummingbirds has been one of the most authentic ways we've found to build local awareness. Their creators aren't influencers posting for reach, they're everyday people who actually buy and talk about products in their communities. With Offers, tying creator activity to verified in-store purchases is something the industry hasn't had before."
Anna Valenti
Director of Brand Partnerships & Culture, Slate Milk
"Hummingbirds has helped us introduce our brand to customers in new markets. Having creators authentically share our products with their audiences has been instrumental in driving trial and awareness. The platform makes it easy to activate and manage campaigns, and the team has been great to work with."
Learn more, grow faster
Content designed to help brands understand what
actually works at retail.
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