For creators

Discover. Create.
Get rewarded.

Join Hummingbirds to work with brands, try new products, and connect with other creators.

A platform for everyday creators

Hummingbirds connects everyday creators with brands looking for authentic content and IRL product experiences.

Multiple ways to participate

Create content, experience products, or help brands get discovered.

Get rewarded

Earn perks for your participation.

Consistent opportunities

Find new campaigns and opportunities in your inbox, every week.

Be part of something positive

Join a welcoming space built around authenticity and respect.

Two ways to earn, one platform

Campaigns

Get perks for creating content.

Work with brands that fit your life. Create content on Instagram and earn a perk for every post.

Offers

Now in Early Access!

Earn cash when your people buy.

Share Offers links. When your community buys in-store, you earn real cash back, no content required.

A platform for everyday creators

Hummingbirds is built for everyday creators — people who share what they love and build real connections with their communities. No follower minimum. No production brief. Just authentic content, real brands, and real earnings.

Create on your terms

Campaign briefs are a starting point, not a script. Your content, your style, your audience.

Consistent opportunities

New campaigns and Offers land in your inbox every week. There's always something worth sharing.

Uncapped earning

Campaign perks for every post. Cash back for every Offer redemption your link drives. Both build over time.

Be part of something positive

A community built around authenticity, respect, and real product discovery — not follower counts.

Content Creation Visual

How it works

Content Creation

Browse open campaigns

New brand campaigns go live every week. Browse what's available and find products you'd actually want to talk about.

Apply in minutes

Write a quick pitch to the brand, no follower minimum or portfolio required.

Create and post

If selected, buy the product, create content in your own style, and share on Instagram.

Get paid

Once your content goes live, you earn a perk. Every campaign you complete builds your portfolio and makes you more likely to get picked again.

How it works

Sharing offers

Browse products and build your Nests

Explore products at the retailers your audience already shops. Save your faves to your Nests — your personal curated collections.

Share on your own terms

Share your Nest however you want — on your socials or in the group chat.

Your audience tries them

When someone buys through your share and uploads their receipt, you earn commission.

Earn with no ceiling

The more your audience tries your recommendations, the more you earn.

Sharing Offers Visual

Share your finds, snag perks, and have fun creating — it’s easy to get started

Become a hummingbird

Why they love being
a hummingbird

People sharing a meal and taking photos

Be part of something bigger

Hummingbirds isn’t just a platform — it’s a community. After your first campaign, you’ll unlock access to a supportive network where creators connect, learn, and grow together.

What You'll Find Inside The Charm:

  • A supportive network of everyday creators who get it

  • Workshops, brand talks, and creator resources

  • Exclusive campaigns, Offers, and early access

Learn more about The Charm

You have questions,
we have answers

Okay, how does this work?

When you sign up as a hummingbird & connect your Instagram, you’ll see available campaigns. You can hit “interested” in the ones you genuinely would love to post about on social media and brands will select you if they want to collaborate.

What's a campaign?

A campaign is like a job posting. A brand might be looking for 10 hummingbirds to visit Whole Foods and grab their new beverage to try and share. Selected hummingbirds would get a $50 gift card to Whole Foods with the request to create an Instagram Reel of their experience.

Do I get paid?

Hummingbirds is all about in-kind campaigns. We almost exclusively offer retail-specific gift cards or other forms of digital gift cards.

Do I get to choose my campaigns?

Yes! As a hummingbird, you decide which campaigns to join. Express interest in the ones that excite you, skip the rest, and there’s no minimum required — you’re in control of your bird experience.

How do I get selected for a campaign?

The brands we work with have different criteria. Some are only looking for 10 hummingbirds in a specific city. Others want hundreds of millennial moms to try and share a product. If you express interest in the campaign, brands will likely look at your followers, engagement on your content, and the style of your posts to see if you’re a good brand fit.

How much does it cost?

It’s free for you to join! We only charge the brands we work with.

How do I find out about campaign opportunities?

We send the newest campaigns straight to your inbox every Tuesday! That’s your weekly drop of opportunities to join brand campaigns. Can’t wait until then? Jump into your dashboard anytime to browse what’s live.

What if you're not in my city?

We probably will be soon!

I need help.


We’d love to assist! Head over to our Knowledge Base where you can find more info or contact us directly.