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Spongellé

Spongellé partnered with Hummingbirds to celebrate the launch of its Essentials Mani-Pedi Sets at Walmart. The campaign captured the "I found it!" aisle discovery moment through to a sudsy at-home reset, showcasing the rich lather and satisfying exfoliation that soften and nourish cuticles for a no-appointment-needed glow-up.

May 2026
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Spongellé
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77 Cities

🛁💅 Walmart Run Turned Spa Day – Spongellé Mani-Pedi Magic ✨

Spongellé has partnered with Hummingbirds across various campaigns to showcase their patented Body Wash Infused Buffer at retailers like Walmart. From "I found it!" Mani-Pedi Set discovery moments to their dermatologist-tested, cruelty-free formulas that combine body wash and exfoliation in one, creators have generated authentic UGC highlighting how Spongellé transforms everyday cleansing into a spa-like, self-care ritual, no extra bottles required.

10

creators activated

18

pieces of licensed UGC

299

engagements

5,036

reel views

17.9

hours saved

From URL to IRL

Hummingbirds is a full service creator platform built for retail-ready F&B Brands.

Activate retail-ready creators in 60+ cities at 20+ grocery retailers for launches, resets or seasonal campaigns.

Generate high quality on-brand UGC that’s built for reuse across paid, organic, shopper, and retail channels.

Drive retail momentum without draining your team’s bandwidth

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