Honest to Goodness

Honest to Goodness partnered with Hummingbirds to kick off fall with the launch of its limited-time seasonal dog treats, available on Chewy.com. The campaign encouraged creators to share how they treated their pups to these festive, flavorful snacks — celebrating the cozy season with a touch of wholesome goodness.

September 2025

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Honest to Goodness

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30 Cities

🍁🥕 Plant-Based, Pup-Approved! Fall Treat Season Starts with Honest to Goodness at Chewy 🐾🍂

Honest to Goodness has partnered with Hummingbirds across three creator campaigns to spotlight their wholesome, tail-wagging treats in retailers like Chewy and Petco. From fall-inspired flavors like Apple Spice and Pumpkin Spice to playful “Dog Treats That Make Your Tail Wag” moments, creators have helped drive authentic, shelf-level buzz that brings Honest to Goodness to life in pet aisles nationwide.