Oliver Winery

Oliver Winery partnered with Hummingbirds to celebrate its "Summer of Spritz" lineup, available at Target. The campaign invited creators to showcase how Blood Orange, Strawberry Hibiscus, Ruby Red Grapefruit, and Peach Bellini Spritz fit seamlessly into their summer lifestyle, from Target runs to golden-hour hangs capturing bold flavors, bubbly pours, and effortlessly fun mini escapes.

May 2026
Oliver Winery
78 Cities

☀️🍹 The Ultimate Summer Sip? Oliver Winery Spritz Lineup ✨

Oliver Winery has partnered with Hummingbirds across 12 creator campaigns to spotlight their real fruit, real flavor approach to wine at retailers like Target. From bold Summer of Spritz flavors — Blood Orange, Strawberry Hibiscus, Ruby Red Grapefruit, and Peach Bellini — to their welcoming, no-rules approach to wine, creators have shared authentic stories that boost awareness and prove great wine doesn't have to be complicated, just delicious.

25

creators activated

54

pieces of licensed UGC

2,856

engagements

74,425

reel views

31.8

hours saved

From URL to IRL

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