MUSH
🥜✨ Your New Chocolate Peanut Butter Obsession at Starbucks
MUSH has teamed up with Hummingbirds across 8 creator campaigns to highlight their real-ingredient, ready-to-eat oats through everyday moments and retail partners. From Starbucks fridge discoveries pairing MUSH with your coffee run to spotlighting their no-added-sugar, no-artificial-junk formulas, creators have helped share the simple, wholesome fuel that keeps you feeling, thinking, and doing better, across coffee shops, grocery, and beyond.
creators activated
pieces of licensed UGC
engagements
reel views
hours saved
From URL to IRL
Hummingbirds is a full service creator platform built for retail-ready F&B Brands.
Activate retail-ready creators in 60+ cities at 20+ grocery retailers for launches, resets or seasonal campaigns.
Generate high quality on-brand UGC that’s built for reuse across paid, organic, shopper, and retail channels.
Drive retail momentum without draining your team’s bandwidth
