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Portland Pet Food Company

Portland Pet Food Company partnered with Hummingbirds to showcase its dog meals made with real, human-grade ingredients. The campaign highlighted how these wholesome recipes offer a healthier, more natural alternative to traditional pet food — giving pet parents an easy way to nourish their dogs with the quality they deserve.

May 2025
•
Portland Pet Food Company
•
22 Cities

💌🐾 Your Dog will Ruff You – Show Your Pup Some Love with a Portland Pet Food Company Mealtime Glow-Up!

Portland Pet Food has partnered with Hummingbirds across three creator campaigns, activating over 70 creators in 20+ cities to support retail moments in Whole Foods, Fresh Market, Fresh Thyme, and Central Market. From National Pet Month to “mealtime glow-up” moments, creators (and their pups) have shared authentic content that’s driven awareness, shelf-level excitement, and lifelong loyalty for Portland Pet Food.

20

creators activated

39

pieces of licensed UGC

365

engagements

12,587

reel views

15.9

hours saved

From URL to IRL

Hummingbirds is a full service creator platform built for retail-ready F&B Brands.

Activate retail-ready creators in 60+ cities at 20+ grocery retailers for launches, resets or seasonal campaigns.

Generate high quality on-brand UGC that’s built for reuse across paid, organic, shopper, and retail channels.

Drive retail momentum without draining your team’s bandwidth

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