generate beauty brand awareness at a hyperlocal level
Our centralized platform connects your beauty CPG brand with everyday content creators to build real momentum right at the shelf
trusted by some of your favorite beauty brands
Your Brand, Their Stories
See how hummingbirds bring beauty brands to life and build trust with every share.
Where Our Brands Activate with Creators
download our free guide for beauty brands
See how everyday creators turn Ulta shelves into scroll-stopping moments, with beauty campaigns from Buxom, Provence Beauty, and TonyMoly.
Your guide will be sent to your email.
How it works
the go-to platform built for creator retail activations
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Build your retailer campaign
Launch a targeted activation for hummingbirds to discover, review, and opt into.
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Choose your creators
Handpick hyperlocal creators in your key markets — or let our team match you with the perfect fit based on your campaign goals.
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Track results & reuse content
Review performance, then repurpose high-quality UGC across your digital channels.
what customers are saying
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“Because Hummingbirds is hyperlocal, we’re finally able to support our retail partners in ways traditional influencer campaigns can’t. And yes—we’ve seen a lift in-store. That’s why we keep coming back. Everyone says, ‘Thank God we have Hummingbirds.’ It’s just so easy—so comfortable—for us to hop into. Our campaign lead is always on it, bringing creative ideas without us having to ask. That level of energy and care is a huge differentiator. The quality of content has been incredible. We’re seeing fully ad-ready assets from nano creators—something I couldn’t say five years ago. What used to be unusable is now showing up in our organic pipeline and genuinely helping us scale.”
MADDIE HOWELL,
PARTNERSHIPS MANAGER,
THE HONEST KITCHEN -
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“Hummingbirds makes it so easy to execute authentic, localized influencer marketing. When I'm typically up against months-long lead times for other tactics, Hummingbirds allows our marketing mix to stay fluid and relevant. In a matter of a couple days, Hummingbirds takes us from concept to content that directly reaches key audiences in key markets. Not only does this help us build brand awareness and drive sales, it generates content that has become a crucial part of our social strategy at the brand level.”
NOLA MORRIS,
CMO, THELMA’S TREATS
