Goodles
Goodles has partnered with Hummingbirds across 10 creator campaigns to spotlight their playful take on pasta in retailers like Walmart, Costco, Hy-Vee, and Meijer. From launching the Goodles Variety Pack to introducing their Deluxe Mac & Cheese and gluten-free options, each activation has turned shelf moments into crave-worthy stories shared by everyday creators nationwide.
September 2025 • Walmart • 28 cities
🧀 Say Cheese! GOODLES Deluxe + Walmart Is Here to Melt Your Heart 💛
creators activated
reel views
105,532
44
4,774
91
engagements
pieces of repurposable UGC
ABOUT the campaign
GOODLES Deluxe is on Walmart shelves with three bold and creamy squeezy cheese flavors: Shell We Dance, Ched Over Heels, and Queso Tell Me More!
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How to Win in walmart
See how everyday creators turn Walmart shelves into scroll-stopping moments, with successful campaigns from Olipop, Athena Club, MUSH + more!
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