Spotlight

Athena Club

Athena Club has partnered with Hummingbirds across 13 creator campaigns to spotlight their self-care essentials in retailers like Target and Walmart. From everyday Target runs to glow-up moments featuring their razors, body washes, and deodorants, creators have driven authentic, shelf-level awareness and helped grow Athena Club’s presence in key cities nationwide.

September 2025 • Walmart • 9 cities

📓🌸 Back-to-Class Beauty – Athena Club Essentials at Walmart 💼

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10,559

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ABOUT the campaign

Athena Club partnered with Hummingbirds during back-to-school season to help creators keep their routines smooth and stress-free. The campaign spotlighted the Mini Razor — featuring a non-slip ergonomic handle and five cushioned blades for a soft, hydrated, nick-free shave — along with the Glossy Shave Oil in Petal Bloom, a jojoba, avocado, and shea butter–infused oil-serum hybrid that turned quick shaves into luxurious, floral-scented skincare moments. Both products were newly available at Walmart, making it easier than ever for creators to refresh their routines.

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