Best of the Best: June Campaigns our Creators & Brands Loved
We’re closing out June with a roundup of campaigns that brought the heat—in every sense. From grill-side grocery runs and beach-day snacks to beauty rituals and wellness wins, our creators turned everyday products into real summer moments. These brands didn’t just land in carts—they landed in road trips, routines, and everything in between. 🍓🌞 📸
Want your next campaign to be one creators love to talk about? ✨
Simple Mills
✨🎶 Say It With Us: Sim-ple-Mills-at-Tar-get (Cue the Crunch) 💛🍪
This summer, things got snacky with Simple Mills—spotlighting craveable, feel-good bites made with unexpected powerhouses like watermelon seed flour and butternut squash. Creators hit Target aisles and sunny setups to show off the flavor, crunch, and wholesome vibes behind every bite. A campaign that celebrated snacks that surprise, delight, and actually do something for you.
HUM Nutrition
✨ Daily Dose of Feel-Good Flatter Me – Your HUM Era Starts Now 💚
Feel-good routines got a boost with HUM Nutrition’s Flatter Me—now on shelves at Walmart. Known for kicking bloat to the curb in just 30 minutes, hummingbirds shared how this clean, effective digestive support fits seamlessly into their day. From grocery runs to self-care rituals, this campaign spotlighted the real results (and real convenience) of a supplement that walks the wellness walk.
Fresh Thyme
☀️🍓 Thyme to Sizzle into Summer—Fresh Thyme’s Got the Grill Goods & Beyond. 🍔🛒
Summer flavor was in full swing with Fresh Thyme—capturing backyard BBQs, patio picnics, and sun-soaked snack breaks. From juicy produce to grill-ready proteins and Dairy Days deals, creators showed how Fresh Thyme is the one-stop shop for every summer moment. This campaign celebrated the joy of seasonal eats and everyday gatherings made fresher.
JonnyPops
🍦A Freezer Full of Magic: Find Your Summer Faves from JonnyPops at Whole Foods!🌈
JonnyPops brought the cool factor to Whole Foods—spotlighting the ultimate “freezer aisle moment” with bold flavors like Organic Rainbow Stacks, Sour Minis, and Root Beer Cream exclusives. From poolside hangs to movie nights, hummingbirds showed off their favorite ways to pop into summer with treats that bring the nostalgia and the flavor.
Marley Spoon
💖🍽️ Little Does She Know... Dinner’s Already Handled! Marley Spoon Magic. 🌞✨
Marley Spoon served up sunshine—bringing effortless al fresco dining to life with fresh, chef-designed recipes delivered to creators’ doors. From backyard BBQs to breezy patio dinners, hummingbirds captured how Marley Spoon makes summer meals feel like a celebration. This campaign spotlighted the ease, flavor, and joy of seasonal cooking without the grocery run.
Reveal
👀🐾 Love It, Reveal It — Real Cat Food that’s Paws-itively Obsession-Worthy 😸🍽️
Reveal brought the magic to mealtime with their premium cat food—featuring real ingredients, high-quality protein, and the visible difference in every can. From excited paw taps to post-bite purrs, creators captured the pure joy that comes with feeding your cat better. This campaign highlighted the feel-good routine of treating pets to food that’s as real as your love for them.
Doughlicious
🍪🍨 Doughlicious in the Summer Sun = Propaganda We’re Falling For 😮💨
Doughlicious had hummingbirds chasing the sun—popping frozen cookie dough bites with creamy gelato centers into every summer scene. From poolside snacks to rooftop sunsets, these craveable treats brought the sweet to any vibe. This campaign celebrated effortless indulgence and the joy of snacking wherever summer takes you.
Safe Catch
🐟✨ Real Tuna, Real Talk—Meet Your Clean Protein Hero at Costco! 💪💙
Clean, mercury-tested protein took center stage with Ahi Yellowfin and Elite Wild Tuna—each can packing in 43g of fuel. From meal prep to quick lunches and post-workout bites, hummingbirds showed how seamlessly Safe Catch fits into their wellness routines. This campaign highlighted the trust, taste, and transparency behind every can.
ready
🧊 Coolest Snack in the Aisle – Hint: It’s Mint, It’s Chocolate, It’s a Ready Bar 🍫
Mint Chocolate Chip Bars made their way to Walmart shelves—fueling errands, workouts, and everything in between with clean ingredients and bold flavor. From gym bags to glove compartments, creators shared how Ready keeps them energized (and satisfied) through their busiest days. This campaign was all about on-the-go ease with a minty-fresh twist.
kencko
🥭🍓 Fruit That Snaps Back 🫰Smarter Snacks For The Kids And You, From kencko
Fruit Snaps stole the summer spotlight—mess-free, kid-approved, and made with only organic fruit (no baking, no frying, no added sugar). From car seats to soccer fields, hummingbirds showed how these crunchy bites keep everyone fueled. This campaign celebrated snack wins for parents and gut-friendly goodness for the whole fam.
Dropps
🫧 Can’t Stop, Won’t Dropp - Laundry Day Just Got an Upgrade🩵
Clean energy took the spotlight with 4-in-1 Laundry Detergent Pods, now available at Target. From laundry day wins to low-waste swaps, creators showed how Dropps makes it easy to get a powerful clean while caring for the planet. This campaign proved you don’t have to choose between performance and sustainability—you can have both.
Splendor Water
🌞✨ Sips, Sunsets, & Splendor! The Perfect Pair for Your Summer Adventures! 🌅💧
Summer got a sparkling upgrade—beach days, backyard hangs, and sun-soaked picnics all got the bubbly treatment. From mocktail magic to creative unboxings, hummingbirds showed how Splendor Water adds a refreshing twist to any moment. This campaign was all about feel-good sips and good vibes, bottled.
Love and Light Botanicals
🌸🍓 Dewy Lips? Glossberry Said Yes. Hydrate. Nourish. Illuminate. 💧💋
Effortless shine and feel-good beauty took center stage—hydrating, nourishing, and adding glow to every moment without the stick. From GRWM rituals to unready wind-downs, creators showed how Love and Light Botanicals’ Glossberry Lush Lip Oil fits seamlessly into any vibe. This campaign was all about soft lips, subtle shimmer, and beauty that just feels good.
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